Conversations with Designers

CREATIVE SPOTLIGHT :: Jane Cumberbatch’s Pure Style Online

You know when you love something so much you want to share it with everyone so they can enjoy it too? That’s how I feel about Jane Cumberbatch’s Pure Style Online (and her books, too!) Jane’s talent for expressing simplicity through photos and words is unmatched — entering the Pure Style world is like going on a relaxing mini-vacation.

Jane Cumberbatch's Pure Style

In this and future installments of Conversations with Designers, I’ll be sitting down with various talented bloggers to find out a few tips and tricks of the trade. We can all use some encouragement and inspiration, right?

Jane was gracious enough to take time out of her busy schedule to answer a few questions on the topic, which I am thrilled to share with you today…

Pure Style Summer Garden - Jane Cumberbatch's Tips on Blogging

How long have you been blogging?
Jane: I’ve been blogging properly for 3 or 5 years, although I started my website in 2005.

How would you describe your blog to someone who’d never seen it?
Jane: My blog is like a kind of photographic and written notebook of the simpler things in life that inspire me, such as roses in the garden, a hand crafted piece of furniture or a wonderful fabric print.

My favourite Constance Spry rose - Jane Cumberbatch's Pure Style Online Tips on Blogging

Do you remember the first blog that really inspired you?
Jane: I can’t think of one particular blog that really inspired me, it’s more the excitement of being to take my own photographs and have the ability to create stories on online. An amazing leap for me, having worked behind a camera as a stylist for many years.

Jane Cumberbatch's Pure Style Online summer garden furniture - Pure Style Tips on Blogging

What are some blogs you read every week?
Jane: I have to say that I don’t really follow other blogs — just not enough time in the day as I’m also running my house as a location for shoots, and what with that working on my new book, walking dog, doing the laundry, etc, etc, etc…I do like catching up though on Remodelista.com for design ideas, and that’snotmyage is inspiring for an over fiftier like me!

Rose Petal Colour Band  from my new collection of wallpaper borders - Jane Cumberbatch Pure Style Online

What is one thing people might not know about your blogging journey?
Jane: Blogging has been a great way to engage with readers of my books. In the past before authors would only encounter readers at live events — now with blogging I get to engage with people from Swansea to Santiago!

What are your top three tips for other bloggers?
Jane: Be stick to your concept, keep your writing succinct, and be ruthless with editing your pictures — less is more!!

Thank you so much, Jane! Your work is so refreshing and it’s always a pleasure to see your latest.

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