Poetry & Words

POETRY & WORDS :: Reevaluating and rethinking my approach to blogging

Finding a new approach to bloggingIt’s January, so like millions of other Americans, I have all sorts of ideas in my head about things I need to organize. My need to de-clutter kicks into overdrive every year when I’m putting away the Christmas decorations. (Which I haven’t actually started yet, by the way. But I haven’t even been home for a full week yet, so I think that excuses me. For now.)

My desire to organize and rearrange spills over into the digital realm. I need to clean out files I don’t need anymore, because my poor iMac is choking and needs more space. (Anyone else notice that it’s way harder to organize virtual file folders than it is to clean out a junk drawer? Or is it just me?)

And, I feel the itch to reevaluate — and redesign — this blog. During 2012, this blog grew by leaps and bounds, a dramatic jump up from the year before. But then, throughout 2013, traffic remained exactly the same as 2012, almost to the digit. Sure, I maintained the growth this blog saw in 2012, but I feel like I didn’t really build on it throughout 2013. So that’s kind of discouraging — to get to the end of the year and look back and realize this blog didn’t reach the kind of growth I wanted it to.

Interestingly, though, engagement across social media skyrocketed during that time — with Instagram, Twitter and Facebook chatter climbing up the charts. I think a lot of that has to do with how we spend our time online these days. Blogs are evolving as the internet becomes more and more saturated with content, and I am constantly trying to figure out what the “it” factor is that makes some blogs really take off while others remain stagnant.

So, in addition to doing a little visual spruce up in the coming weeks, I’m thinking hard about how I’m going to approach this blog and its content in 2014. I’m not going anywhere. I’ve been blogging since 2004 and couldn’t imagine NOT doing this. But I want to set some big, yet realistic, goals for Oaxacaborn in 2014.

I’m just not sure yet what they are.

What do you love most about this blog? What do you want more of? What types of posts could you do without? I’m all ears!

Poetry & Words

POETRY & WORDS :: 2014

 January 2014 - Oaxacaborn blog

We’re starting off 2014 with all kinds of 3’s. Right away, this month, it’s three and thirty for the three of us. Three for her, and thirty for Josiah and me — and my birthday is even on the thirtieth.

Beyond that, I really have zero idea what’s going to happen this year. And that’s kind of exciting! Especially when it’s the Lord of the universe who guides our way.

By day the Lord went ahead of them in a pillar of cloud to guide them on their way and by night in a pillar of fire to give them light, so that they could travel by day or night. Neither the pillar of cloud by day nor the pillar of fire by night left its place in front of the people.” (Exodus 13:21-22)

No better place to be, don’t you think?